A diverse selection of jurors, featuring a mix of creatives, designers, marketers, business people, entrepreneurs, journalists and thought leaders, will be looking to award D&AD Pencils based on three criteria: an original and innovative idea at its core, clear and measurable impact in its chosen category area and relevance to the business's commercial needs.
The 2017 Impact Awards Jury includes leaders from BlackRock to Snapchat, from The Girl Scouts of America to P&G, from Post Secret to Wieden + Kennedy. The range and variety of Judges is indicative of the campaign Impact aims to create, crossing all industries and meeting in the middle where they have a set of shared beliefs: belief in the need for businesses to have purpose beyond profit; belief in the power of creativity to create change and be a force for good; belief in the crucial role of brands and business in creating a better, fairer more sustainable world.
Ideas that improve the way individuals, groups or companies communicate and interact with information and each other - defined as talking, looking, sharing, or engaging in any kind of action that involves two or more persons.
This includes products or initiatives that create, build or maintain relationships in order to grow business; creating new platforms or enhancing existing ones, sharing news or entertainment content in a creative way; increasing accessibility to specific content; simplifying and disseminating complex information and knowledge; embracing advances in communication technology.
John Barker is the recipient of over 100 international awards during his 30-year career. Before founding the agency in 2003, he served in senior positions within Grey Worldwide and Sony Music.
Among other notable accomplishments, he has piloted branding and advertising campaigns for many of the world’s foremost marketers including P&G, PepsiCo, Estée Lauder, Sprint, Hasbro, Bloomberg, and McGraw Hill; launched over 50 original television series including Gilmore Girls, Dawson’s Creek, NYPD Blue, Roseanne, and Twin Peaks; helped launch and establish The WB Network; marketed music stars such as Billy Joel, Michael Jackson, Bruce Springsteen, and Gloria Estefan; served as Creative Director of Def Jam Recordings and repositioned The History Channel, adding over $4 billion in valuation.
Mr. Barker is the recipient of a Grammy Award and an Emmy Award for marketing, and is regularly featured in publications such as The Wall Street Journal, The New York Times, The Washington Post, Advertising Age, and Crain’s Business. He is a graduate of Yale University, where he received numerous awards for writing.
Named “one of the most influential designers working today” by Graphic Design USA, Debbie Millman is also an author, educator, brand strategist and host of the podcast Design Matters. As the founder and host of Design Matters, the first and longest running podcast about design, Millman has interviewed more than 250 design luminaries and cultural commentators, including Massimo Vignelli, Milton Glaser, Malcolm Gladwell, Dan Pink, Barbara Kruger, Seth Godin and more. In the 11 years since its inception, the show has garnered over a million download per year, a Cooper Hewitt National Design Award and—most recently—iTunes designated it one of the best podcasts of 2015.
Debbie’s written and visual essays have appeared in publications such as The New York Times, New York Magazine, Print Magazine, Design Observer and Fast Company. She is the author of two books of illustrated essays: Look Both Ways and Self-Portrait As Your Traitor; the later of which has been awarded a Gold Mobius, a Print Typography Award, and a medal from the Art Directors Club. Her artwork has been exhibited at the Boston Biennale, Chicago Design Museum, Anderson University, School of Visual Arts, Long Island University, The Wolfsonion Museum and the Czong Institute for Contemporary Art. She has been artist-in- residence at Cranbrook University, Old Dominion University and Notre Dame University, and has conducted visual storytelling workshops at Academy of Art University in San Francisco, the University of Utah, Hartford University, Albuquerque Academy and the High School of Art and Design in New York. She has designed campaign buttons for Hillary Clinton, wrapping paper and beach towels for One Kings Lane, greeting cards for Mohawk, MOO and Card-To- Art, playing cards for DeckStarter, notebooks for Shutterstock and Baron Fig, and T-shirts for Within The Fold.
Debbie is the author of six books, including two collections of interviews that have extended the ethos and editorial vision of Design Matters to the printed page: How to Think Like a Great Graphic Designer and Brand Thinking and Other Noble Pursuits. Both books have been published in over 10 languages. In 2009 Debbie co-founded with Steven Heller the world’s first graduate program in branding at the School of Visual Arts in New York City. Now in its seventh year, the program has achieved international acclaim. The inaugural class wrote and designed the Rockport book Brand Bible: The Complete Guide to Building, Designing and Sustaining Brands, in 2013 the students created branding for the Museum of Modern Art’s retail program, Destination: New York, the class of 2015 worked to reposition a Kappa Middle School in Harlem and the class of 2016 rebranded Mariska Hargitay’s Joyful Heart Foundation.
Debbie was the President of the design group at Sterling Brands for twenty years, where she worked with over 200 of the world’s largest brands, including the redesign of Burger King, merchandising for Star Wars and the positioning and branding of the No More movement. She is also President Emeritus of AIGA, one of five women to hold the position in the organization’s 100-year history and a past board member and treasurer of the New York Chapter. She is a frequent speaker on design and branding and has moderated Design Yatra in India, presented keynote lectures at Rotman School of Management, Princeton University, Michigan Modern, the Hong Kong Design Association, the Melbourne Writers Festival, Design Thinkers in Toronto, the Festival of Art and Design in Barcelona, Webstock in New Zealand, QVED in Munich and many more. She has been a juror for competitions including Cannes Lions, The Clio’s, The Art Directors Club, The Type Directors Club, Fast Company, HOW Magazine, Print Magazine, ID Magazine, AIGA, The Dieline, and more. Currently, Debbie is the Editorial and Creative Director of Print Magazine, the oldest magazine about design in the United States.
At 72andSunny, brand citizenship is a practice of creating value for society and building businesses at the same time. Jim believes these aims are mutually beneficial and necessary for a modern business to thrive. He’s passionate about building brand armies and fueling movements that go deeper with fans. His previous gig was at the helm of Surfrider Foundation, the largest group of coastal activists on the planet. When not working, he advances the art of waterproof sculpture, he’s six boards into a side gig as surfboard shaper.
Begin submitting your campaigns, products, business initiatives and community projects for review.
Ensure you submit all of your impactful work by the deadline.
Join us at Advertising Week in New York City for the second annual D&AD Impact ceremony.