A diverse selection of jurors, featuring a mix of creatives, designers, marketers, business people, entrepreneurs, journalists and thought leaders, will be looking to award D&AD Pencils based on three criteria: an original and innovative idea at its core, clear and measurable impact in its chosen category area and relevance to the business's commercial needs.
The 2017 Impact Awards Jury includes leaders from BlackRock to Snapchat, from The Girl Scouts of America to P&G, from Post Secret to Wieden + Kennedy. The range and variety of Judges is indicative of the campaign Impact aims to create, crossing all industries and meeting in the middle where they have a set of shared beliefs: belief in the need for businesses to have purpose beyond profit; belief in the power of creativity to create change and be a force for good; belief in the crucial role of brands and business in creating a better, fairer more sustainable world.
Ideas that improve the material aspects of urban living, providing innovative solutions for habitation, business and transport within an urban context and meeting the needs of the growing global urban population.
This could be effective social housing; carbon neutral buildings; transport infrastructure that benefits a city or country; schemes that repurpose or renovate existing structures like warehouses, canals and railways; initiatives that revitalise neighbourhoods through considered and holistic design, construction and engineering; dynamic leadership in architecture, urbanism and planning.
Christian Davies joined Starbucks, December 2016 as vice president, Creative, Global Design and Innovation. In his role he supports the development of the companies’ premium, Siren Retail store segmentation including Roasteries, Reserve stores and Princi. In particular, Christian and his team will focus on designing a new Reserve store concept launching in 2017, the opening of a Roastery in Milan in 2018 as well as the launch of Princi stores in the United States.
Before joining Starbucks Christian was Executive Creative Director of the Americas for FITCH, one of the world’s best know design and branding agencies. In that role, Christian led FITCH’s creative council made up of leadership from around the world and was responsible for the creative output of the entire US business. Prior to that he was Managing Creative Director of FRCH Design Worldwide.
Christian joined Starbucks because of the visionary leadership and their commitment to challenge the status quo around enhanced customer connections and experiences. This spirit of innovation, married with his alignment with Starbucks’ beliefs and values made the opportunity a natural fit.
Christian is a Fellow of the Royal Chartered Society of Designers. He has been named a retail industry Influencer 4 times by design:retail magazine and a Luminary in 2012.
A native of the UK, Christian’s favorite Starbucks beverage is a small batch Nitro Cold Brew. In his spare time he is an avid road cyclist and a long standing supporter of Tottenham Hotspur Football Club.
Leslie is a battle-tested entrepreneur known for driving growth through innovation and building big people by unlocking their potential. In her current role as an Entrepreneur at Bionic, Leslie helps install an entrepreneurship and venture capital ecosystem into large enterprises, enabling them to discover and build the future.
Prior to Bionic, Leslie served as the Managing Partner of digital product consultancy Made by Many’s U.S. office. There she spent nearly three years doing groundbreaking work for Nike, Colgate, the NFL, Spotify, OXO, and funded startups Cava Grill, Alfred, and Justworks.
At the start of her career, Leslie amassed experiences in crisis communications, business intelligence, digital marketing, IP law, media relations, and TV production before co-founding creative agency JESS3 in 2006. Under her leadership, JESS3 was twice-named to the Inc. 500 (No. 430 and No. 475) and awarded “Small Agency of the Year” by AdAge in the southeast region.
Honored as one of Fast Company's Most Creative People in Business for “making data science cool” (2013) and one of their "Most Influential Female Executives in Tech" (2011), Leslie is most proud of co-founding and continuing to support her family’s Willamette Valley-based pinot noir vineyard—Bradshaw Vineyards.
As Creative Director, Jesse McMillin is responsible for leading the creative vision for the brand as Lyft reinvents how to bring communities together through transportation. Prior to Lyft, Jesse spent seven years as Creative Director at Virgin America, where he was responsible for defining the iconic brand. From the arrival gates at Virgin America’s SFO home base to in-flight details such as beverage cups and headsets, the products of Jesse’s endless inspiration is evident throughout the Virgin America experience — both online and offline. Before joining Virgin America in 2007, Jesse was a Senior Designer at Nike’s European Headquarters in Amsterdam where he worked on sportswear and branding for the EMEA region. His background also includes time as Art Director for Kirshenbaum Bond & Partners West, a stint as a graphic designer for Levi Strauss & Co., and a variety of work in the skateboard industry as a designer and illustrator.
Begin submitting your campaigns, products, business initiatives and community projects for review.
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Join us at Advertising Week in New York City for the second annual D&AD Impact ceremony.